ICYMI:HALLMARK CHANNEL’S SIGNATURE COUNTDOWN TO CHRISTMAS STUNT PREMIERES TO #1 MOST-WATCHED NETWORK AND PROGRAMS ALL WEEKEND LONG
Countdown to Christmas, Hallmark Channel’s highly anticipated annual programming event, dominated the ratings charts over its kickoff weekend with three all-new original movies each premiering as the #1 most-watched entertainment cable program on Friday (Checkin’ It Twice), Saturday (Where Are You, Christmas?), and Sunday (Under the Christmas Sky) among key demographics. Proving its title as the leading destination for holiday programming, Hallmark Channel earned the #1 entertainment cable network spot in Weekend Total Day and Weekend Prime among key demos, along with being named the #1 entertainment cable network of the week in Total Day.
There are many more gifts in store for fans as Hallmark Channel’s Countdown to Christmas, sister channel Hallmark Movies & Mysteries’ Miracles of Christmas, and streaming service Hallmark Movies Now’s Movies & Mistletoe will continue premiering its 42 all-new original holiday movie premieres every weekend through December 31.
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