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Today, M&M'S®, proudly part of Mars, announces the brand's first-ever collaboration with global footwear leader Crocs. The limited-edition collection, set to be available in stores and online from October 9*, brings together the iconic world of M&M'S with the comfort and style of Crocs, creating a unique fashion statement to surprise and delight fans worldwide.
M&M'S believes in the power of fun to draw us together, and this partnership is a celebration of two fan-fueled worlds coming together through a shared love of playfulness, creativity and fun. The collaboration invites fans to embrace their unique style through a collection that combines the endlessly recognizable world of M&M'S with the unrivaled comfort of Crocs.
"It has never been more important to keep fans at the heart of how a brand comes to life," said Alyona Fedorchenko, General Manager, Global M&M'S Ecosystem. "This collaboration allows M&M'S to surprise and delight our fans with an unexpected, unique fashion statement that infuses the power of fun in every step."
Collection Highlights
The collection features two pairs of Crocs clogs, each inspired by the iconic colors and playful charm of M&M'S. They are designed to be as comfortable as they are eye-catching, making them a must-have for fashion-forward fans. You can view the collection through the links below.
"Crocs and M&M'S are both unapologetically bold and full of personality," said Carly Gomez, Senior Vice President and Chief Marketing Officer, Crocs. "Together, we've created a collection that's as expressive as the fans who wear it – creating a more comfortable world through imaginative style."
Global Availability
The M&M'S x Crocs Collection will be available in 50 markets worldwide**. Fans can purchase the collection online at MMS.com and crocs.com, select M&M'S and Crocs retail locations, as well as through key distributors.
For more information, pricing and to join in on the fun, visit MMS.com**. Facebook, Instagram, and TikTok.
*Collection availability will vary per market, please contact your local M&M'S store and MMS.com site for more details.